After years spent on product development, marketing outreach and brand cultivation, the last thing a manufacturer wants to hear is that retailers are literally selling that hard work short. But unfortunately, flagrant violations of manufacturers' price policies occur every day.
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Aaron Weissberger Joins PriceSpider as New VP of Client Success & Operations
IRVINE, CA -- (Marketwired) -- 06/06/17 -- PriceSpider -- an industry pioneer in creating advanced retail technology solutions for brand manufacturers and retailers -- is proud to announce its recent hire of Aaron Weissberger as the company's new vice president of client success and operations. With an incredible 30 years of software services...
Minimum-advertised price violators are becoming slicker by the day. Their techniques range from withholding prices until checkout or upon request, to advertising sales that significantly undercut MAP pricing. These and other forms of deceit allow authorized and unauthorized sellers to make more sales, but at the cost of possible damage to your...
Reseller networks are vital for improving distribution and reaching prospective customers who may otherwise be outside your brand's reach. However, they can also become a hindrance to your company's bottom line if third-party sellers (unauthorized or authorized) of your products violate your Minimum Advertised Price policy. For example, compliant...
Omnichannel isn't just a retail game anymore. Now, organizations of all kinds – and especially brand manufacturers – are realizing that omnichannel represents a sweeping change that must be made to ensure success.
There are a number of factors that impact the way your customers see your brand, and the price you charge for goods or services is chief among these. The amount shoppers have to spend to become customers matters, and can play a leading role in whether your company is considered a premium brand or a discount retailer.
Omnichannel is no longer the new kid on the block in terms of retail strategies. Now that customers have more devices and avenues for contact at their fingertips, online merchants are seeking to use these to their advantage. Providing successful interactions across the multitude of channels that shoppers use has become a top priority in many...
Having a large seller network that includes both online and brick-and-mortar merchants can be a blessing for today's brands. These sellers not only help get the word out about the company and its merchandise, but help increase the business's consumer audience while bolstering sales and profits.
Spring is officially upon us, and for many people, the season signals one thing: a chance for new beginnings. Nature aficionados and those taking part in yearly spring cleaning aren't the only ones who should take advantage of this opportunity to renew, however. Your brand can also use this changing of the seasons as an opportunity to refresh its...
IRVINE, Calif., (Mar. 29, 2017) – PriceSpider—an industry pioneer in creating advanced retail technology solutions for brands, retailers and manufacturers—is proud to announce its new Digital Media Division, set to offer an innovative series of products and services for helping advertisers strategically drive consumer purchasing behaviors for a...