Right now, even the biggest corporations are dealing with shrinking advertising and marketing budgets. In order to squeeze the most value out of every dollar, it's imperative that all efforts in this realm are tied back to concrete knowledge and data. This strategy will help ensure the biggest impact is made with customers, and that no resources...
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IRVINE, Calif., Jan. 26, 2017 /PRNewswire/ -- PriceSpider, a retail technology company that provides insights into consumer purchasing behavior, today announced that they have been selected by Robert Bosch Tool Corporation, the Power Tools Division of North America to provide product distribution insight across their online retail channels....
Establishing a robust omnichannel strategy has been a top priority for businesses for a while now, and for good reason. Retailers have found considerable success with this approach:
As businesses enter the new year, company stakeholders and marketers no doubt have a list of goals and priorities to drive their efforts in 2017. These might include boosting profits, gaining new clients and maintaining relationships with loyal customers.
IRVINE, Calif., Jan. 5, 2017 /PRNewswire/ -- PriceSpider, a retail technology company that provides insights about consumer purchasing behavior, announced today a new service that helps brand manufacturers build targeted marketing campaigns based on product interest. With Sale Alert, brand manufacturers can gauge interest for certain products...
Creating a seamless omnichannel experience is essential for brands, particularly when it comes to addressing emerging customer demands. Today's shoppers don't just want a beneficial brand connection online or in-store – they require a consistent, optimized experience across all available channels, spanning the physical and digital worlds.
Right now, chances are good that your company is working to gather a slew of data about your customers. Whether you're actively doing this or not, your business already has a considerable amount of information on hand about your customers, including their geographical regions, product reviews and buying history. These details can help create an...
In recent years, retail technology has taken hold across numerous niche and major marketplaces, changing the way brand owners glean insights into their companies. With more detailed information at their fingertips, marketing teams now have a better understanding of the needs of their customers, as well as the best ways to reach out to them.
IRVINE, Calif., Dec. 5, 2016 /PRNewswire/ -- PriceSpider, a leader in retail technology solutions, would like to introduce PS Connect, an advanced new service offering benefits for manufacturers and retailers. In addition to improving efficiency and enhancing communication, PS Connect supports retailers' ability to submit applications to...
In the current retail environment, brands need as much information as they can get. This extends to basically every facet of a retail business, including its customers, the sellers in the company's network and the prices charged for its merchandise. These details can be invaluable for research and development, marketing and beyond, helping to...